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Hosting Market Data

Web Hosting Statistics, Charts, and Predictions (2020 update)

1. General Web Hosting Market Data

Information in this section is based on a FortuneBusinessInsight’s web hosting market report.

Global web hosting market size:

wdt_IDYearMarket Size (Billions)
1201345.3
2201451.3
3201563.4
4201672.5
5201785.1
6201890.6
72019102.1
82020116.3
92021131.4
102022149.1

How to read the chart above:

  • The global web hosting market in 2018 was worth $90.6 billion
  • The market is expected to grow to $216.6 billion by 2025

The expected compound annual growth rate for the forecast period (2019-2025) is 15.1%.

Data up to and including 2018 is historical.

Market share by hosting type (2018):

wdt_IDHosting TypeShare
1Shared31.7
2Dedicated27.9
3Collocated16.6
4VPS10.3
5Reseller13.6

How to read the chart above:

  • Shared hosting makes up 31.7% of the market

Compound Annual Growth Rate prediction by hosting type (2019-2025):

wdt_IDHosting TypeCAGR
1Cloud Hosting18.3
2Shared hosting10.3
3Dedicated hosting5.6

How to read the chart above:

  • Cloud hosting is expected to exhibit a CAGR of 18.3% pear year during the forecast period

Usage statistics by hosting server location:

wdt_IDServer locationUsage
1United States43.0
2Germany9.0
3Russia7.2
4United Kingdom3.7
5France2.9
6Turkey2.8
7Japan2.5
8Netherlands2.3
9China2.1
10India1.8

How to interpret the chart above:

  • 43% of websites are hosted on servers located in the United States
  • 2.1% of websites are hosted on servers in China

2. Popularity of Different Hosting Solutions

The following data is based on W3Techs‘s April 2020 technology survey.

Importantly, the data is based on the top 10 million websites by traffic, as ranked by Alexa.

The top 10 million sites include all reasonably active websites on the web; if a website gets more than 5-10 visitors per day, it’s almost certainly on Alexa’s top 10 million list.

This means that inactive websites and sites belonging to spammers are not represented in the charts below.

Web hosting usage statistics by website Alexa rank:

Top 10 Million Websites:

wdt_IDWeb hostUsage
1GoDaddy Group6.0
2Amazon AWS5.8
4Google Cloud3.2
5Hetzner3.1
6Shopify2.2
7HostGator1.9
8DigitalOcean1.9
9Squarespace1.5
12Bluehost1.2
14Liquid Web1.0

How to interpret the chart above:

  • Of the top 10 million websites by traffic, 6% are hosted on servers belonging to the GoDaddy Group.

As you can see, cheap web hosting providers (GoDaddy, HostGator, Bluehost) are very popular in this group of websites.

Top One Million Websites:

wdt_IDProviderUsage
1Amazon AWS9.5
2Hetzner3.3
3Google Cloud3.2
4GoDaddy2.8
5Shopify2.4
6DigitalOcean2.4
7WP Engine1.7
8HostGator1.2
9Liquid Web1.0
10Rackspace0.8

How to interpret the chart above:

  • Of the top one million websites by traffic, 9.5% are hosted with Amazon’s AWS

Clearly, the top one million websites use cloud hosting (Amazon AWS, Google Cloud, DigitalOcean) and dedicated servers (Hetzner) more frequently than the top 10 million sites do.

This is expected, as high-traffic websites often require more server resources than cheap shared hosting can provide.

Top 1,000 Websites:

wdt_IDProviderUsage
1Amazon AWS19.7
2Hetzner1.2
3Google Cloud8.6
4GoDaddy0.4
5Shopify0.0
6DigitalOcean0.0
7WP Engine1.1
8HostGator0.0
9Liquid Web0.0
10Rackspace0.1

How to interpret the chart above:

  • Of the top 1,000 websites by traffic, 19.7% are hosted with Amazon AWS

Over 30% of the top 1,000 websites are hosted with Amazon AWS or Google Cloud.

Interestingly enough, there are around 10 websites in this group that use WP Engine. Examples include Etsy.com, Mozilla.org, and Fiverr.com

Hosting usage change with website popularity:

The graph below combines information from the three previous charts:

Click on any of the hosting labels above to add or remove a particular host from the comparison for better data visualization. (Try disabling Amazon AWS and Google Cloud, for example.)

Usage statistics by operating system:

wdt_IDOperating systemUsage
1Unix69.8
3Windows30.2

How to interpret the chart above:

  • 69.8% of websites are hosted on a server running a Unix system (including Linux, BSD, Darwin, to name a few).

Usage statistics by server software:

wdt_IDServer typeUsage
1Apache38.7
2Nginex32.0
3Cloudflare14.0
4Microsoft-IIS8.3
5Litespeed6.5
6Google Servers1.1
7Node.js0.8

How to interpret the chart above:

  • 38.2% of websites are hosted on an Apache server

Usage statistics by domain:

wdt_IDDomainUsage
1.com51.0
2.ru6.2
3.org4.7
4.net3.6
5.in1.7
6.uk1.5
7.br1.5
8.de1.5
9.au1.4
10Other25.3

How to interpret the above:

  • 51.8% of websites use a .com domain

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